Marimekko for H&M 2

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Well the Marimekko for H&M range doesn't hit stores till April 10 but I've been dying to see what it looks like and just found some pics online here and there are more here.











I must admit it is very loud. I don't think I'm totally in love with it. The only thing I really like is the 3/4 sleeve top and not sure of the colours. The b&w one is probably the easiest to wear. The red/black/white swimsuit (last pic) seems to be popular. Guess I'll have to wait to see it in person!

Marimekko for H&M

Marimekko, the Finnish company known for its bright, colourful and distinctive prints has collaborated with H&M to produce a fashion range of 50 pieces featuring retro 50s, 60s and 70s - style prints.

"Our design team has long admired Marimekko's vivid patterns and colours. When our designers came up with the idea of creating a collection with Marimekko patterns, it felt very natural and timely. The summer collection 2008 will be joyfully fresh like a vitamin injection," states H&M's head of design Margareta van den Bosch.

The Summer 2008 collection will be released in stores in April 2008. Watch this space! ;)