Marimekko, the Finnish company known for its bright, colourful and distinctive prints has collaborated with H&M to produce a fashion range of 50 pieces featuring retro 50s, 60s and 70s - style prints.
"Our design team has long admired Marimekko's vivid patterns and colours. When our designers came up with the idea of creating a collection with Marimekko patterns, it felt very natural and timely. The summer collection 2008 will be joyfully fresh like a vitamin injection," states H&M's head of design Margareta van den Bosch.
The Summer 2008 collection will be released in stores in April 2008. Watch this space! ;)
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